So chances are, if you’re into beauty at all you’ve heard all the buzz surrounding the new skincare line from ‘ The Ordinary ‘ by DECIEM. Finally a skincare company has released affordable versions of products with proven active ingredients that actually work. This is a complete game changer for the beauty industry and it’s impact can’t be overestimated! If you follow our Facebook you may have picked up on my excitement. If you’re into active skincare ingredients such acids and retinoids etc chances are you’ve been investing pretty heavily into skincare because up to now ingredients such as those have been super expensive. These are the ingredients that actually have a chance of penetrating the outer layers of the skin and actually doing something. However you get what you pay for and these products generally have a pricetag in line with their effectiveness. Not so with the Ordinary! All of the products are priced between €5-€8 euro which is unheard of, so is this really the most exciting breakthrough there has been in the skincare industry…. or is it too good to be true? I wanted to collate some information in one place so you can decide for yourself.
I first heard about this while watching this video from Wayne Goss on You tube and because I’ve watched his videos for years and trust his opinion, I immediately went onto the Victoria Health site and ordered some. I came away with 5 products totalling €36 (which is insane) Hyaluronic Acid 2%- B5, Vitamin C Suspension 23% *HA Spheres, Niacinamide 10% 8* Zinc 1%, Lactic Acid 10%*HA 2%, Advanced Retinoid 2%. All of these are ingredients that I look for and already use in my skincare to tackle my dehydrated, acne scarred, pigmented, mid 30’s skin with signs of aging (lovely) :). I was so excited when these arrived and then when I opened the package I was immediately impressed with the packaging for the price. They are sleek bottles with mochrome labels and look good lined up together on my nightstand. They each have a little dropper/pipette to disperse the product and so are both hygenic and easy to use.
I’ve read loads over the years about the benefits of layering skincare products and in what order to apply things etc (If you’re confused I’ve linked some of the many articles/posts on the topic here, here, here, here and here ) but I still felt like I’d too many products and too few nights and wasn’t sure exactly when and how to use them. Then I realised they have actually included a regimen guide on the website that gives sample routines to follow depending on your own skin concerns. It also specifies which products are water based and which are oil based (oil stops water based products from absorbing so have to be applied last) so you can easily know the order to apply everything without the need to follow a specific routine.
I have been using these now for a couple of weeks and I really think there is an improvement in my skin. That could be in part because I’m not rationing this, I’m not afraid to use a generous amount each time because it’s so cheap. My skin is more hydrated I think. I haven’t been using them long enough to give a proper review yet at all so this post is just to share the facts. One thing I will say though is nothing about these looks or feels cheap. We all know that certain ingredients are more expensive but in a lot of cases the prices are hugely inflated and aren’t justified. We’re paying for advertising and beautiful packaging.. which is worth it to some people.
If it all sounds to good to be true to you, Caroline Hirons has a fab interview with the Ordinary founder on her blog (here) He explains how he was able to produce high quality skincare at such affordable prices and a bit more information about the ingredients etc.
I will eventually blog about how I’m getting on with these and in what way I’m using them, however because they’re all going on my face at the same time I can’t review the products individually!
Do you think you’ll be trying anything from The Ordinary?